Poppi Logo

Animation

This is a small logo animation for Poppi. My goal was to show that although Poppi is a healthy alternative, it is also a fun and bubbly drink. Through my research on the brand, I found that they have lots of fun flavors and is marketed as such. I opted for muted/pastel colors, instead of the bright colors displayed on their website, to match the color of their strawberry ‘soda’.

This is an unofficial Poppi logo animation.

Rough work in progress. Some bubbles were grouped together, and added the bubbles to reveal the logo.

Moving into animation I played around with different ways to have the logo appear, as well as different techniques to animate the bubbles. I continued to experiment until I got my finished product.

Process

Once I had my idea, I first started in Adobe Illustrator to make my style frames which then became my animatic.