When I first started working on the lower thirds I decided to lean towards honeycomb. I figured that I wouldn’t try to overcomplicate without it being too generics.

After feedback from my director I made a couple of alterations until we landed on something that we’d liked.

Then I created a short an long version.

My goal was to create a fast-paced bumper that highlighted the athletic teams.

I started by designing each frame individually and played with different variations in transitions, but also color palettes.